New Packaging and Bar Molds!

I’m so excited to announce Potomac’s new packaging and bar molds!

The new molds are a custom design–a Potomac Chocolate first–incorporating a school of the Potomac fish:

The new packaging is a heat-sealed and zipper-resealable, foil-lined pouch. This heavy pouch maintains freshness and aroma far better than even my previous heat-sealed cellophane bags did. When you first tear it open, you get a nice burst of the chocolate aroma.

Here are a few photos:

The design, which incorporates the same school of fish design as the bar molds, is printed using my (almost) 120-year-old, (currently) foot-powered letterpress printing press. Here’s a short video of me printing some of the new pouches:

Printing some new packaging on my 118-year-old Golding Pearl letterpress. I'm planning (hoping) to have the new bars + packaging ready to launch later this week. #potomacchocolate #craftchocolate #beantobar #letterpress #goldingpearl #handcrafted #woodbridge #virginia

A post shared by Potomac Chocolate (@potomacchocolate) on Jan 15, 2018 at 8:50am PST

And, in a first for Potomac Chocolate, the new cases that these boxes ship in to retail outlets is shelf-ready–meaning the top tears off leaving the bottom as a display. This probably doesn’t seem like a huge deal, but it makes a lot of difference to shops and I’m really excited to finally be offering them. Honestly, I’m not sure why I waited this long…

I’d love to hear what you think! Please leave a comment or drop me an email using the contact page!

-Ben (Chocolate Maker & Owner)